Current:Home > InvestBarbie launches 'Dream Besties,' dolls that have goals like owning a tech company -MarketPoint
Barbie launches 'Dream Besties,' dolls that have goals like owning a tech company
View
Date:2025-04-11 23:38:06
Barbie's new line, called "Dream Besties," brings the storytelling to life with aspiring dolls that have goals and dreams to accomplish.
Beginning Tuesday through September, fans can watch music videos of the new Barbies on Apple Music or YouTube. The series, which shares the Barbies' stories, passions and dreams, will start with "Malibu" and "Brooklyn," two of the new Barbie dolls, according to a news release from the fashion doll company.
"At Barbie, our mission is to inspire and empower the next generation, and the Barbie Dream Besties are a vibrant, trendy testament to that commitment," Krista Berger, senior vice president of Barbie and global head of dolls at Mattel, said in a statement. "Developed specifically for older kids, Dream Besties encourages kids to embrace their individuality and share their unique talents with the world – from cooking to choreography to cosmetology and more.”
Here's what to know about Barbie's new Dream Besties.
Who are the Dream Besties?
Makeup Mogul
Name: Barbie "Malibu" Roberts
Age: 17 years old
Hometown: Willows, Wisconsin
Mattel describes Barbie "Malibu" Roberts as a "spirited" teen who earned her nickname after moving to California at the age of 8.
"Barbie always enjoys helping her friends look and feel their best so her passion to become a makeup artist came naturally," Mattel says.
With pressing powders, contour and lipstick in hand, Malibu plans to become the CEO of her own makeup brand.
Music and dance lover
Name: Barbie "Brooklyn" Roberts
Age: 17 years old
Hometown: Brooklyn, New York
Barbie “Brooklyn” Roberts is a "dynamic" teenager who freely expresses herself through dance, Mattel says.
In the future, the fashion doll company says that Brooklyn plans to become a choreographer, with the help of her other hobbies of video editing and creative writing.
Mattel also adds that Brooklyn's friends recognize her for her motto, “You Are Loved” or “YAL.”
"She embodies self-love and self-recognition, encouraging others to embrace who they are," the company says.
Gamer girl
Name: Teresa Rivera
Age: 17 years old
Hometown: Malibu, California
Tech girlies, this Barbie is for you. Teresa Rivera is an "effortlessly cool" teenager with a passion for all things technology and hopes to own her own gaming company, Mattel says.
While she does not have a game controller in her hand, Brooklyn also loves to read and compete in gymnastics, and is "deeply connected" with her Mexican heritage, Mattel says.
Cooking Protegé
Name: Renee Chao
Age: 17 years old
Hometown: Malibu, California
Another Malibu doll is bringing the heat from the kitchen to your handheld device. Renee Chao is a "vibrant" teenager who dreams of hosting a food and travel show, according to Mattel.
Mattels says this doll is kicking off her dream with her food vlog, “sKATE” the channel combines her love of food and skateboarding with humor and authenticity with her slogan: “What’s cooking?”
Renee is known for her "charismatic and larger-than-life attitude," Mattel says. She uses her platform to promote trying something new and is inseparable from her pet guinea pig Pancake, Mattel says.
Mattel introduces:Two first-of-their-kind inclusive Barbie dolls: See the new additions
What is in the box?
Mattel says the following items are in each doll's box:
Malibu
Malibu comes with 11 different beauty-themed accessories, including a hairdryer, mirror, and lipstick. The doll also has long blonde wavy hair to match her fashion style.
Brooklyn
Every choreographer needs a tablet, phone and boombox to practice the latest dance moves. Brooklyn comes with those items along with her long black hair that are styled in multiple ponytails with shiny highlight accents.
Teresa
This gamer girlie cannot beat the next level without these items. Included in Teresa’s box are headphones, a keyboard and a video game backpack. Teresa also has long hair with red bow hair clips in it.
Renee
With 11 accessories in her box Renee cannot make her favorite dishes without food. A pizza, pretzel and a laptop are some of the items she will need to make content for her vlog. Renee has long black hair with purple shiny highlights.
How much are the dolls?
Each doll is priced at $19.99 and is meant for children aged 4 years old and up. The dolls can be purchased on Mattel Shop, Walmart, Amazon and Target, Mattel says.
Dream Besties on YouTube
Mattel also shares that their joint YouTube series, called “Dream Besties,” will launch this fall featuring 10 three-minute episodes following the four friends' journey to obtain their goals, stick together and most importantly have fun.
Ahjané Forbes is a reporter on the National Trending Team at USA TODAY. Ahjané covers breaking news, car recalls, crime, health, lottery and public policy stories. Email her at aforbes@gannett.com. Follow her on Instagram, Threads and X (Twitter) @forbesfineest.
veryGood! (5577)
Related
- This was the average Social Security benefit in 2004, and here's what it is now
- Hillbilly Elegy rockets to top of bestseller list after JD Vance picked as Trump's VP
- Not Sure How To Clean a Dishwasher or Washing Machine? These Pods Are on Sale for $13 & Last a Whole Year
- Pro Football Hall of Famer Terrell Davis on being handcuffed and removed from a United flight: I felt powerless
- Macy's says employee who allegedly hid $150 million in expenses had no major 'impact'
- Giants on 'Hard Knocks': Free agency frenzy and drama-free farewell to Saquon Barkley
- Internet-Famous Amazon Prime Day Deals That Are Totally Worth the Hype – and Start at Just $4
- Water conservation measures for Grand Canyon National Park after another break in the waterline
- Apple iOS 18.2: What to know about top features, including Genmoji, AI updates
- Water rescues underway in Arkansas after a new wave of storms across US and Canada
Ranking
- Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
- Tinx Convinced Me That Prime Day Should Replace New Year’s Resolutions and She Shares Her Top Deals
- 2 men sentenced in 2021 armed standoff on Massachusetts highway
- Democrats consider expelling Menendez from the Senate after conviction in bribery trial
- Which apps offer encrypted messaging? How to switch and what to know after feds’ warning
- Here Are the Irresistible Hidden Gems from Amazon Prime Day & They’re up to 90% Off
- Barstool Sports Founder Dave Portnoy Rescued at Sea After Losing Control of His Boat
- Wind power operations off Nantucket Island are suspended after turbine blade parts washed ashore
Recommendation
Trump's 'stop
Her hearing implant was preapproved. Nonetheless, she got $139,000 bills for months.
Maryland board approves $148M in cuts to help support Medicaid, child care
Stylish and Functional Crossbody Bags To Take on Your Next Vacation
Could your smelly farts help science?
Why Sheryl Lee Ralph Should Host the 2024 Emmys
DEI efforts may be under attack, but companies aren't retreating from commitments
The Best Amazon Prime Day 2024 Home Decor Deals You Need to Shop Right Now, Items Starting at $13